Marketcircle Helps Remote Workers Stay Connected on ‘Daylite’ with New Sync System Enhancements and Updates for Better Collaboration

Marketcircle, makers of Daylite, the Mac-powered CRM for small businesses to handle more clients, close more deals and for better team collaboration, is proud to offer its enhanced sync system to customers.

The newly updated sync system is designed to manage more users and larger datasets ensuring that even under the heaviest of loads collaboration continues smoothly ensuring team productivity remains high.

“With more businesses settling into work-from-home practices, we want to ensure they have the tools to thrive,” said Alykhan Jetha, Marketcircle CEO. “Our development teams continue to innovate to offer the most efficient, dynamic and high-performance CRM to serve our customers as their businesses grow. These changes will allow us to scale to meet increased demand and serve bigger organizations, especially those with remote workforces who rely on collaboration.”

A recent survey of four thousand work-from-home employees found the majority of those surveyed in California (63%), New York (57%), Pennsylvania (79%) and many other states have never actually met their colleagues in-person (source). Another recent report found that 85% of customer service agents want to work full-time from home and not return to the office (source); further reinforcing that the remote workforce as well as hybrid models aren’t going anywhere.

“Our goal at Daylite is to make collaboration among colleagues effortless and productive no matter where they are, so employees feel empowered and connected,” said Jetha. “We were ahead of our time with Daylite which was originally designed when colleagues needed to collaborate from different locations within their offices. We are now enhancing that foundation to make people feel more connected than ever, even when they are thousands of miles apart.”

Beyond the aforementioned sync system enhancements, Daylite has also added new features to increase ease-of-use, collaboration, and productivity including the ability to send mail attachments, improved phone number formatting, and tappable links.

New mail attachment feature: Allows customers to add file attachments or inline images to emails when composing email in Daylite Mail on an iPhone or iPad.

International phone number formatting: Daylite now automatically detects and formats international phone numbers, which was previously only available for North American numbers. Daylite now formats numbers according to where customers are located. 

All of these enhancements are designed to help businesses scale ‘stability and ability’. The updates are active now for current customers, and ready for new companies looking to grow with more sales, better productivity, instant team collaboration, and by managing more clients. For information visit Marketcircle.com

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About Daylite

Daylite is a Mac CRM and productivity app for small businesses developed by Marketcircle Inc. Daylite is used today by thousands of small businesses in over 80 countries to manage customers, sales, and projects in one place. Daylite was built specifically for the Apple ecosystem and integrates with Apple Mail as well as the native Apple Contacts and Calendar apps. Daylite’s integration with the Apple ecosystem allows users to leverage Siri, Caller ID, Notification Centre, and Multitasking on iPad. Daylite is a native app that allows users to work offline and sync in the cloud. In-App purchases are available on iPhone or iPad for individual users, and multi-user licenses for the Daylite Mac CRM can be purchased by visiting Marketcircle.com.

We had an opportunity to do a Q&A with Marketcircle CEO, Alykhan Jetha, (AJ for short), and here’s what he had to say.

Tell us a bit about your company.

Marketcircle created Daylite, the Mac-powered CRM and productivity app for one to 100-person teams to handle more clients, close more deals and for better team collaboration. Daylite is used today by thousands of small businesses in over 80 countries to collaborate on customers, sales, and processes without letting any critical task slip through the cracks. Daylite was built specifically for the Apple ecosystem and integrates with Apple Mail as well as the native Apple Contacts and Calendar apps.

Any highlights on your recent announcement? 

Marketcircle, makers of Daylite, is now offering its enhanced sync system to customers. The newly updated sync system is designed to manage more users and larger datasets ensuring that even under the heaviest of loads collaboration continues smoothly ensuring team productivity remains high. With the expanding remote workforce top-of-mind, Marketcircle’s development teams have empowered Daylite’s sync system to scale for larger databases, more users and peak performance.

Can you give us more insights into your offering?

Daylite is an award-winning Mac-powered CRM and productivity app, made with small businesses in mind. For over 22 years, our mission and passion are to empower small businesses to scale. Daylite is designed to support day to day work, not create it. From managing calendars to sharing tasks and collaborating on projects, Daylite’s productivity-focused design helps small businesses to collaborate better and get more done. Our clients represent a wide variety of industries, from arts and entertainment to manufacturing to consulting. Clients have used our product to increase their businesses’ productivity and sales. We have a 95% and higher customer satisfaction rating, their success is our success.

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What can we expect from Marketcircle in the next 6 months?

We see an increasing usage of iPhones and iPads for more business. Previously, with these devices, you could only access a little bit of information, but what we’re noticing now with the bigger devices is that people want to be able to do even more heavy-duty work on their devices. That’s one of the things that we’re committed to enabling.

There was a bit of a dip in this trend when people were working from home and the desktop became more important again, but we were well positioned for that. Now that travel is resuming and life is coming back to normal, we see more people wanting to take some of those capabilities back into the mobile space.

What is the best thing about your company that people might not know about?

In a former life, we were a consulting company and struggled with the same things most businesses do – keeping track of relationships and commitments. So we began building a tool that could help us get organized and thrive. After a trip to MacWorld and a run-in with an Apple employee, we were encouraged to sell our tool and that’s how Daylite was born. For more information visit Marketcircle.com

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